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VISION & MISSION

Vision

Connecting people to the outdoors.

Mission

Inspiring our community to connect to the outdoors through our industry-leading team, a curated assortment of quality products, remarkable customer service and a focus on creating relationships that span generations.

Values

  • HONESTY
    We value integrity and have built our reputation by always demonstrating that we are genuine, real, credible and transparent.

 

  • EXCELLENCE
    We strive to provide more than what is expected by our customers, fellow team members, and our community. We take pride in doing the job right and exceeding expectations.

 

  • ENTHUSIASM
    We have the energy and passion to provide our customers with the best service and strive to make their experience with us a remarkable one.  Enthusiasm is contagious.

 

  • RESPECT
    We show consideration, appreciation and respect for the individual in all of our interactions.

 

  • TEAMWORK
    We work together as a team to ensure our customers have a remarkable experience.

 

  • FUN
    We enjoy what we do and the team members we do it with.